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Buell Motorcycle Forum » Court in Session » Archive through May 17, 2009 » Where Is The European Advertising Campaign? « Previous Next »

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Ski25r
Posted on Tuesday, February 17, 2009 - 05:48 pm:   Edit Post Delete Post View Post/Check IP Print Post    Move Post (Custodian/Admin Only)

I have been told over and over that Europe is Buells strength region, but where is the advertising?
Yes, I saw Buell at the London Motorcycle Show and they have a booth at the major BMF’s. I also see Buell has an on/off road adventure day for a great price (99 Pounds), but once again, where is the advertising.

I have not seen one commercial, one t-shirt, one magazine ad in MCN or Ride magazine, and no merchandise sales at any of the above stated shows. Am I missing something?

I feel Buell has a long way to go before this market has been milked dry. The negative press the 08 1125R generated, led into the great 09 CR reviews. Press is press, if you can spin it and market it.

Court,

Do think Buell is going to increase its investment in the European market or is this not worth the investment on the large scale?
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